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Reserve with Google

Get bookings from Google Search and Maps results

Updated this week

Reserve with Google enables a 'Book' button to appear in your Google Business Profile. When clicked, this button directs Google users to your Booking Page, where they can schedule an appointment.

A ‘Book’ button is invaluable to converting motivated leads from Google Search and Maps. When people are comparing services in their area, your Business Profile provides a snapshot of what you offer and they can reserve right away. Every service has its own 'Book' button, so customers can schedule your specialties directly. No waiting, no need for them to call a competitor.

What the ‘Book’ button looks like:

As Google users are routed to your Booking Page, all new appointments display in your Setmore calendar as usual.


Your location and industry 🌍

Reserve with Google is available in 80+ countries: View the full list from Google

If your business location is supported, check whether you’re able to accept bookings only, or bookings and payments through Reserve with Google.

Currently, retail businesses cannot enable Reserve with Google. Financial related Professional Services (ex: Accountant, Tax) are enabled only in the US and Canada at the moment. See the full list here.

Please ensure that you meet Google’s location and industry criteria before trying to connect your Setmore account. We'll update you when Google makes Reserve with Google available to more locations and industries.


Requirements

To enable Reserve with Google, your business must meet the following requirements:

Your service menu in Setmore must also meet Google’s formatting requirements:

  • Service names cannot contain special characters or symbols, e.g. @#$%.

  • Services in your Setmore account require a cost. To assign a cost to a service, head to Settings > Services. Click a service and add a value to the ‘Cost’ form field.


Step 1: Connect your Google Business Profile

  1. Go to Integrations > Reserve with Google

  2. Click Connect

  3. Sign in with your Google account

  4. You will be asked to approve access. Click ‘Continue’


Step 2: Fetch and select your business location

Once connected, we’ll automatically fetch the business locations linked to your Google account.

  • If you have one location:

    • It’ll be displayed automatically. Just click Connect to link it.

  • If you have multiple locations:

    • A list of locations will appear

    • Choose one to link—this becomes your active business location

    • Click Connect


Step 3: Manage Your Linked Location

After linking a location, click Manage to:

  • View your currently linked location

  • See other available locations linked to your Google account

Switching to a new location? It may take 1–3 days to reflect on your Google Business Profile.



How to disconnect your Google Business Profile

Click Disconnect at any time to unlink your Google Business Profile. This will also remove the ‘Book Now’ button from Google Business Profile and Maps.

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